ROI stories
Campaigns can be delayed or pulled from air if rights or regulatory checks are missed at the final delivery stage, costing brands money.
Brands flooding customers with AI-generated messages risk wasted spend, as Braze says only those tying tools to live data are seeing clear returns.
Nearly half of UK project firms are seeing productivity or cost gains from AI as they shift it into day-to-day operations and seek ROI.
Companies are under pressure to prove AI spend pays off, as many projects still stall before delivering measurable gains.
Only 16% of employees are seeing big productivity gains despite average UK company spending of GBP £235,000 on AI and emerging tech.
Staff retention in construction could improve as more than half of professionals say AI investment would make them likelier to stay.
Hotel staff are losing 322 hours a year to switching between disconnected tools, raising costs, errors and delays at check-in.
Enterprises could cut AI running costs and emissions sharply as EDB says its database stack reduces token use and compute demand.
The suite is already running with customers in several markets, as Tredence and Google Cloud target enterprise AI projects stuck in pilot mode.
Enterprises are under pressure to prove AI returns as Google pushes reusable, sector-specific playbooks into production across 19 industries.
Businesses facing faster AI-driven cyberattacks will get new Google Cloud tools to spot threats, block fraud and secure agents across workloads.
Most firms are failing to prove AI marketing spend lifts profit or revenue, even as buyers increasingly rely on answer engines and agents.
AI tools have surfaced customer records and other sensitive files at 29% of firms, highlighting weak Microsoft 365 governance.
Inflation is forcing smaller firms to trim tech spend, but security tools are still seen as worth the cost amid costly breach risks.
Shoppers at 48 FairPrice outlets will soon be able to scan and pay as they shop, after the supermarket group expands its smart cart rollout.
A 12-person Sydney merch firm can now turn 200 monthly quote requests into tailored proposals almost instantly, lifting potential conversions.
That gives agents fresh evidence that advertising on the portal can be linked to completed sales, based on 1.3 million transactions.
A free entry point could speed adoption of contract AI as teams weigh sensitive data controls against rising compliance and commercial risks.
Microsoft is betting on AI training to ease workplace fears, after pledging to skill another 200,000 people in New Zealand.
Australian employers could cut duplicated HR costs as Employment Hero rolls out a platform to handle payroll and award compliance.
