Customer engagement stories - Page 6

Apromore names Brandee Sanders as new CMO, underscoring its commitment to growth and innovation in the AI and process mining space.

Verint leverages its open AI platform to revolutionise customer experience, integrating real-time data and ensuring security while leading market innovation.

Alex Coates has been appointed CEO of Interactive, effective 28 January 2025, set to steer the firm's growth in Cloud, Cyber, and Systems sectors.

Are you fully leveraging Customer Lifetime Value in your loyalty program? With advances in AI and data analytics, companies like Wendy’s and Pret A Manger are seeing transformative results.

Five9 unveils AI Knowledge, the latest in its Genius AI Suite, designed to enhance customer experiences using Generative AI and comprehensive data insights.

Kudosity partners with Ortto and MoEngage to elevate its SMS platform, promising seamless integration and boosted capabilities for customer communication.

Michael McCarthy, a veteran of the Australian financial markets, has been appointed as the chief commercial officer of online trading platform moomoo Australia.

Adobe unveils Journey Optimizer B2B Edition, tapping into generative AI to streamline complex B2B sales processes by identifying and personalising journeys for decision makers.

Alcatel-Lucent Enterprise partners with One-Net Communications to boost DAC solutions in Singapore, aimed at sectors like hospitality and transport.

Apica's Ascent platform, now available on Oracle Cloud Marketplace, offers OCI customers enhanced data pipeline control with Apica’s Flow and Lake integrations, bolstered by Powered by Oracle Cloud Expertise.

John Lewis introduces new retail media capabilities with Epsilon, empowering brands to craft adverts on johnlewis.com, enhancing customer engagement and sales.

CallTower collaborates with Tollring to enhance Microsoft Teams with Analytics 365, promising improved call data insights, team performance, and customer engagement.

A new report reveals CFOs and CIOs in ANZ are tightening collaborations to ensure technology investments deliver tangible business results.

Digital Balance has partnered with Insider to enhance customer engagement via advanced personalisation, reflecting a growing trend highlighted in recent McKinsey research.

Sparteo appoints Rachel Saada as Head of Marketing to boost UK growth, aiming for 50% growth in 2024. Saada brings experience from Jellysmack and Taboola.

Andrew Foot of Dynatrace has discussed their cloud migration progress and strategic successes, with a whopping $1.5 billion in annual recurring revenue.

IPG Mediabrands' KINESSO Commerce partners with Vudoo to launch ShopNow, an innovative commerce media solution integrating shoppable ad tech, starting in Australia.

Contrarian advice for tech founders: avoid early capital raising, don't aim for unicorn status, embrace unscalable tasks, and ignore early awards.

Businesses are leveraging immersive phygital experiences, blending physical and digital interactions, to enhance customer engagement.

Optimise your eCommerce site for Black Friday, Cyber Monday, and Amazon Prime Day to capture shoppers and boost sales with data-driven strategies.