Customer data stories - Page 1
SaaScada predicts transformative shifts in banking by 2025
3 days ago
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fintech
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martech
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cdp
SaaScada predicts transformative banking shifts by 2025, with multigenerational banking and ESG principles reshaping financial services in the UK.
UK executives face decision challenges due to data delays
3 days ago
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martech
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partner programmes
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cdp
A study reveals that over half of UK C-suite leaders feel disconnected from real-time data, highlighting urgent needs for improved data practices.
Netcore Cloud expands collaboration with Google Cloud AI
4 days ago
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data analytics
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cx
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martech
Netcore Cloud has expanded its partnership with Google Cloud to enhance AI-driven customer engagement, aiming to double annual recurring revenue by 2027.
Study shows personalisation key to consumer loyalty in UK
5 days ago
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cx
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martech
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personalisation
A new study reveals 51% of UK consumers prefer brands they've interacted with positively, highlighting the growing demand for personalised shopping experiences.
Reltio & ZoomInfo integrate to boost sales insights
Last week
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martech
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cdp
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genai
Reltio has unveiled a new integration with ZoomInfo aimed at enhancing customer data for sales and marketing teams, improving campaign effectiveness.
Unlocking unused customer data: A wake up call for travel and hospitality
This month
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hyperscale
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cx
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martech
A report reveals 57% of travel firms struggle to unify customer data, hindering marketing strategies and customer experiences in a competitive industry.
AI cyberattacks on retailers rise ahead of holiday season
Last month
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data protection
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martech
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physical security
Imperva reveals that online retailers face a staggering average of 569,884 AI-driven cyberattacks daily as the holiday shopping season approaches.
Pax8 survey reveals marketplaces boost IT provider growth
Last month
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cx
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martech
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financial systems
A recent survey by Pax8 reveals that 90% of IT solution providers are benefiting significantly from online marketplaces, driving revenue and growth.
Barriers hinder MarTech's role in fostering customer trust
Last month
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cx
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martech
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personalisation
A report reveals that 91% of marketing professionals believe customer trust is vital, yet barriers prevent MarTech from fully enhancing that trust.
Gathid Software earns ISO 27001:2022 certification
Last month
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data protection
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martech
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risk & compliance
Gathid Software has achieved ISO 27001:2022 certification, reinforcing its commitment to data security and leadership in identity governance.
AI raises cybersecurity concerns in Asia Pacific region
Last month
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ransomware
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siem
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phishing
A Cloudflare study reveals 41% of cybersecurity leaders in Asia Pacific faced data breaches last year, amid growing fears over AI's role in such incidents.
Man fears being target of identity theft after personal details stolen in cyber attack
Last month
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ransomware
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martech
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physical security
An Auckland man fears identity theft after personal details were stolen from Bloom Hearing Specialists, who kept his data for over six years.
UK banks struggle to utilise data for timely product launches
Tue, 24th Sep 2024
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martech
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cdp
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customer data
UK banks struggle to innovate despite growing balance sheets, with 77% under pressure to keep up, a SaaScada study reveals.
Unified commerce reshapes shopping in India & the US
Tue, 24th Sep 2024
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martech
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supply chain & logistics
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omnichannel
Consumers increasingly blend online, offline, and social media shopping platforms. A report by Locus and Coresight highlights 65.8% utilising multiple touchpoints.
Salesforce unveils AI-driven Data Cloud innovations to boost CX
Wed, 18th Sep 2024
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firewalls
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siem
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encryption
Salesforce introduces major Data Cloud innovations enhancing AI-driven customer experiences, unifying data, and launching Datablazers Community for real-time insights.
Ocado & Zitcha unveil new advertising platform Ocado Ads
Wed, 18th Sep 2024
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devops
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data analytics
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martech
Ocado Retail partners with Zitcha to launch Ocado Ads, a new retail media platform aiming to personalise advertising and drive growth in the UK’s fastest-growing grocer.
Haystack partners with Google Cloud to enhance intranet search
Wed, 18th Sep 2024
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martech
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cdp
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data privacy
Haystack has teamed up with Google Cloud to integrate Vertex AI, promising to revolutionise intranet searches with more intuitive, interactive, and efficient capabilities.
Westpac tops mobile banking, but user satisfaction wavers
Thu, 12th Sep 2024
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cx
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martech
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cdp
Mobile banking apps dominate in Australia with 75% of users utilising them last month. However, only 63% find their bank's mobile features adequate, says Forrester.
Indosat launches IMSecure to bolster customer data protection
Fri, 6th Sep 2024
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malware
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data protection
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phishing
Indosat Ooredoo Hutchison has launched IMSecure, reinforcing their commitment to data protection, aiming to fortify customer trust against digital threats.
Salesforce introduces integrated upgrade with Salesforce Foundations
Fri, 6th Sep 2024
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cx
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martech
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cdp
Salesforce launches Salesforce Foundations, a major upgrade integrating Sales, Service, Marketing, Commerce, and Data Cloud features at no added cost, enhancing user experience.