Consumer Trust stories - Page 3

Australian firms face challenges in consumer data trust
Wed, 11th Dec 2024
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data protection
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data privacy
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ai ethics & governance
Paul Henaghan highlights the pressing challenges in Australia's cyber security, noting consumer distrust in data handling among local enterprises.

Building consumer trust and cyber resilience in Australia
Wed, 11th Dec 2024
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data protection
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data privacy
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ai
A recent study reveals that 88% of Australians want consent before their data is used in AI, highlighting deep-seated concerns over data security.

Why identity management is an essential investment for Australian financial services providers in 2025
Mon, 2nd Dec 2024
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biometrics
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mfa
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fintech
Allaying rising concerns about privacy and security is critical for organisations and institutions that want to survive and thrive.

AI could be key to restoring consumer trust in Singapore
Thu, 28th Nov 2024
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cx
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martech
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cdp
A Salesforce report reveals a significant drop in consumer trust among Singaporeans, with 75% of respondents seeking more consistent interactions and AI solutions.

AI & IT systems crucial for retail success on Black Friday
Thu, 28th Nov 2024
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digital transformation
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cx
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martech
As Black Friday looms, retailers face the dual challenge of IT resilience and consumer trust in AI, with only 10% of UK shoppers keen to use AI tools.

71% of AI users regret data sharing due to privacy fears
Tue, 26th Nov 2024
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data privacy
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ai
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data sharing
A study from Syrenis reveals that 71% of AI users regret sharing their data, highlighting rising concerns over privacy in an AI-driven world.

Consumers favour 25% discount in exchange for emails
Fri, 22nd Nov 2024
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cx
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martech
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data privacy
Research by Daemon reveals that 58% of consumers would share their email for a 25% discount, indicating a generational divide in data sharing willingness.

ASX 200 report reveals cybersecurity risks in retail sector
Fri, 22nd Nov 2024
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firewalls
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encryption
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network security
A new report reveals alarming cybersecurity vulnerabilities in Australia's ASX 200 Consumer Discretionary sector, exposing major companies to increased breach risks.

Global fraud attacks rise 19% amid AI exploitation
Fri, 22nd Nov 2024
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collaboration
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fraud
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financial institutions
A new report reveals a staggering 19% rise in global fraud attacks, largely fuelled by AI exploitation, highlighting urgent need for improved detection measures.

Acxiom unveils top CX trends for 2025 with human focus
Fri, 22nd Nov 2024
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data analytics
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cx
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martech
Acxiom's latest report reveals key customer experience trends for 2025, highlighting the essential blend of human engagement and AI technology.

Australian shoppers value seamless online & in-store experiences
Thu, 21st Nov 2024
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martech
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reviews
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omnichannel
A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.
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How data breaches erode trust and what companies can do
Fri, 8th Nov 2024
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data protection
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ransomware
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data privacy
Data breaches are costly, resulting in losses over USD $50,000 on average, while eroding customer trust and threatening company reputations.

Kantar report reveals key marketing trends for 2025
Fri, 8th Nov 2024
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martech
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cleantech
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digital marketing
Kantar's Marketing Trends 2025 report reveals consumer distrust in AI ads, urging brands to prioritise transparency and inclusivity as key strategies for the future.

EBANX’s expansion strategy drives financial inclusion in emerging markets
Tue, 5th Nov 2024
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payment technologies
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digital economy
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global expansion
EBANX, founded in Brazil, is championing financial inclusion in emerging markets by connecting global businesses with local consumers across 29 countries.

Retailers urged to enhance trust with genuine content
Tue, 5th Nov 2024
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christmas
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transparency
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black friday
Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.

Kiwis sceptical of AI in local businesses, reports Qualtrics
Mon, 28th Oct 2024
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cx
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martech
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personalisation
Qualtrics' 2025 report reveals that 80% of New Zealand consumers distrust local companies' use of AI, marking a significant decline in comfort with the technology.

Australian consumers distrust AI in customer services
Mon, 28th Oct 2024
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cx
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martech
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data privacy
A new report reveals that 86% of Australian consumers mistrust local firms' use of AI, leading to decreased comfort with AI services in the past year.

AI cyberattacks on retailers rise ahead of holiday season
Fri, 25th Oct 2024
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data protection
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martech
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physical security
Imperva reveals that online retailers face a staggering average of 569,884 AI-driven cyberattacks daily as the holiday shopping season approaches.

Building customer loyalty in a fragmented digital ecosystem
Tue, 22nd Oct 2024
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data analytics
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cx
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martech
In a fragmented digital ecosystem, brands must adopt omnichannel loyalty strategies to foster deeper connections and meet evolving consumer expectations.

Okta unveils new identity solution for GenAI applications
Thu, 17th Oct 2024
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genai
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llms
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ai
Okta has launched its Customer Identity Cloud product, Auth for GenAI, to enhance identity security in rapidly evolving Generative AI applications.