Unified commerce stories

E-commerce growth is shifting across Europe, with Central and Eastern Europe and the Nordics surging as returns and AI reshape online retail.

Blink launches Card Present API to let ISVs add in-person card payments with real-time reporting and managed terminal support.

Sitoo has been named a Representative Vendor in Gartner's 2025 guide on AI-enabled unified commerce platforms for Tier 2 retailers.

UK Black Friday pet sector spending surged with average orders up 56%, as shoppers focused on essentials and bigger baskets to maximise savings.

PMC has launched a 35,000 sq ft Innovation & Delivery Centre in Vadodara, India, doubling its workforce to boost global retail digital transformation projects.

Pacsun has launched a unified point of sale system in 300+ stores, boosting order fulfilment by 40% and cutting logistics costs by 25%.

Ghost stock is costing UK retailers profits and efficiency, with rising returns and inventory errors impacting operations and customer loyalty, says Manhattan Associates.

Cegid has been named a leader in the 2025 IDC MarketScape for fashion retail mPOS, praised for its AI-driven, omni-channel mobile point-of-sale solutions.

Tradebyte and Shopify launch an app to streamline multichannel eCommerce for fashion brands, centralising control over stores and 90+ marketplaces in Europe.

Road Runner Sports will deploy the Aptos ONE mobile-first POS across its 50+ US stores to boost personalised service and streamline sales.

The 2025 Unified Commerce Benchmark reveals that only 5% of evaluated retailers excel in omnichannel strategies, with leaders enjoying lower costs and higher customer satisfaction.

Adyen has partnered with HEYTEA to support its international expansion, enhancing payment solutions across the US, UK, Singapore, and Australia.

Tradebyte forecasts a dynamic future for eCommerce in 2025, highlighting challenges from potential U.S. protectionism and the need for European brands to adapt.

Salesforce's new Commerce Cloud integrates B2C, DTC, B2B, and more on a unified AI-powered platform, featuring autonomous agents for enhanced customer experiences.

Masters247 partners with SHOPLINE to overhaul its digital systems, aiming to expand international markets and boost B2B commerce efficiency.

Retailers are gearing up for the new financial year with increased investments in cyber security, personalisation, and artificial intelligence to boost growth.

Analysis of real purchases and returns across digital and physical journeys finds unified commerce leaders outperform competitors by as much as 6X in revenues.

While 72% of Australian respondents prefer to shop in-store, more than any other country surveyed, 33% say they will now shop online more often.