TikTok stories - Page 7
Salesforce enhances Service Cloud for unified customer care
Fri, 24th May 2024
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martech
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personalisation
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cdp
Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.
TikTok to join content authenticity initiative in fight against deepfakes
Fri, 10th May 2024
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edutech
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martech
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education, learning & training
TikTok pioneers digital transparency by joining the Content Authenticity Initiative and Coalition for Content Provenance and Authenticity.
AI & ML form critical defence against digital deception
Thu, 25th Apr 2024
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data analytics
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email security
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ai
AI and machine learning form the vanguard of defence against increasingly sophisticated, AI-enhanced digital scams.
Adobe reveals new AI-powered mobile app, Adobe Express
Fri, 19th Apr 2024
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martech
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digital entertainment
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genai
Adobe unveils its AI-powered mobile content creation app, Adobe Express, optimising social content creation with innovative features like Text to Image and Generative Fill.
Celigo teams up with TikTok Shop to boost ecommerce efficiency
Thu, 18th Apr 2024
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
Digital brand building overtakes performance-only marketing
Wed, 17th Apr 2024
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google
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branding
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online marketing
A Nest Commerce report highlighting the usefulness of brand building in the digital world shows that full funnel performance eclipses traditional performance-only marketing, eliciting a 31% YoY ROAS boost for brands.
Team5pm forms data-driven content group with acquisition
Thu, 4th Apr 2024
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instagram
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film
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tiktok
Data-focused video agency team5pm acquires Lijm Amsterdam to form a content group, capable of meeting the advanced demands of future Chief Marketing Officers.
UK retail picks up but online experience lets shoppers down
Thu, 21st Mar 2024
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social media
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customer service
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inflation
Despite a market recovery, 85% of UK shoppers feel let down by online retailers in terms of pricing and delivery, says a Celigo survey.
The appeal of live streaming to grow online communities
Wed, 20th Mar 2024
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digital entertainment
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video
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streaming
Live streaming heightens online engagement, outpacing TV shows in views, with its raw, unfiltered content and real-time audience interaction, becoming a prime avenue for growing virtual communities.
Tech giants to fight AI deception in global elections
Tue, 20th Feb 2024
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martech
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data privacy
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ai
Leading tech firms including Adobe, Amazon and Google commit to battling the misleading use of AI in global elections at Munich Security Conference.
New TikTok & Adobe Express integration streamlines video creation
Wed, 14th Feb 2024
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martech
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content creation
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adobe stock
TikTok's Creative Assistant integrates with Adobe Express for a seamless video creation journey, offering creators new levels to content development whilst streamlining branding process across the TikTok platform.
TikTok trends reveal top voice assistant hacks for optimal use
Tue, 6th Feb 2024
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google
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siri
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hands-free
A surge in searches for voice assistant tricks by 304% sparks TikTok tech savants from FatJoe to reveal top hacks - enhancing user experiences.
Safer Internet Day: CTO underlines risk to young web users
Mon, 5th Feb 2024
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firewalls
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breach prevention
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cybersecurity
On Safer Internet Day, WatchGuard's CTO Corey Nachreiner calls for enhanced online safety awareness, emphasising the threat of AI privacy concerns.
Global social media users surpass 5 billion mark, reports Digital 2024
Wed, 31st Jan 2024
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instagram
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social media
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whatsapp
Global social media users sail past the 5 billion mark, making up 62.3% of the population, as Digital 2024 report unveils commercial platforms' strong year-on-year growth.
Instagram influencer marketing expected to hit USD $22 billion by 2025
Mon, 22nd Jan 2024
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martech
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youtube
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instagram
HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social eCommerce and a shift to digital advertising.
HubSpot and TikTok form strategic alliance to boost Australian business growth
Thu, 11th Jan 2024
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crm
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data analytics
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martech
Tech giants HubSpot and TikTok partner in Australia to simplify lead capture and acquisition for businesses, aiming to turbocharge local growth.
Cloudflare reports 25% spike in global traffic & rise in cyber threats in 2023
Mon, 18th Dec 2023
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hyperscale
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public cloud
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it automation
Cloudflare reveals a 25% surge in global internet traffic and heightened cybersecurity threats in its 2023 report.
Content creators earn $700m across social media platforms in 2023
Sat, 16th Dec 2023
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youtube
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instagram
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social media
Top 50 social media content creators turned digital influence into $700m in 2023, a study reveals.
Privacy concerns rise over popular AI photo apps – study
Wed, 13th Dec 2023
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ai
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user data
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tiktok
Over a third of AI photo apps use your personal data to train their AI tools, raising privacy concerns, says a study.
Adjust & TikTok publish guide to maximise iOS success with SKAN 4
Thu, 23rd Nov 2023
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data privacy
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ios
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apple
Adjust and TikTok have issued a guide to help app marketers maximise iOS campaign success using SKAN 4, the latest version of SKAdNetwork.