Social commerce stories - Page 2
Linktree hires tech veterans to boost AI & personalisation features
Fri, 19th Jan 2024
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data analytics
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martech
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digital entertainment
Linktree bolsters senior ranks with three tech industry veterans to expedite its growth and up-end the creator economy through enhanced use of AI and personalisation.
AI amongst key trends shaping eCommerce and retail in 2024
Wed, 10th Jan 2024
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data analytics
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martech
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personalisation
AI, sustainability, social commerce, and value provision will redefine retail and online sectors in 2024, predicts ecommerce specialist, Paul Waddy.
Bazaarvoice acquires Granify to enhance eCommerce with personalised shopping experiences
Thu, 7th Dec 2023
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ecommerce
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transparency
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content creation
Bazaarvoice set to revolutionise eCommerce by acquiring Granify, aiming to offer personalised online shopping experiences.
Social commerce strategies: changing the retail game plan
Wed, 22nd Nov 2023
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ecommerce
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ar, vr & metaverse
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social media
As social media strategies continue to evolve, they are set to open new doors for brands to create social commerce experiences.
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XPO: The Mars Agency appoints Gavin McColl as eCommerce Director
Thu, 14th Sep 2023
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data analytics
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cx
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martech
XPO: The Mars Agency appoints Gavin McColl as eCommerce Director, strengthening their digital commerce capabilities.