The Ultimate Guide to Personalisation
2024 edition
Analyst reports
Gartner on Digital Transformation
WalkMe recognised as leader in Digital Adoption Platfor...
Last month
Forrester Research on CX
Zendesk launches Relay to enhance customer communicatio...
Tue, 3rd Sep 2024
Forrester Wave on CX
SAS named leader in Forrester Wave for real-time intera...
Mon, 4th Mar 2024
Gartner on Data Analytics
Data-driven video: A new frontier for ads in APAC
Wed, 31st Jan 2024
Expert columns
By Anurag Vasisth of Loyalty Now
How businesses can meet the challenges of restricted co...
Today
By Billy Loizou of Amperity
Unlocking unused customer data: A wake up call for trav...
This month
By Jack Bolton of Eagle Eye
Deploy or build? Eight reasons to avoid building a loya...
Last month
By Anurag Vasisth of Loyalty Now
Building customer loyalty in a fragmented digital ecosy...
Last month
By Anthony Brown of NICE
How strategic customer experience technology implementa...
Last month
More expert columns
By Nina Jung of Chronos Agency
Three ways ecommerce businesses can drive personalisati...
Tue, 24th Sep 2024
By Louise Mahrra of CloudInteract
Humanising tech: A vision for the future of marketing
Fri, 20th Sep 2024
By Worldpay
Understanding payments preferences builds trust and gro...
Tue, 17th Sep 2024
By Srinivas Kompella of HCLTech
Creating a unified data, AI and infrastructure strategy...
Tue, 17th Sep 2024
By Spencer Bailey of Meta
Working smarter not harder: Four ways AI can support yo...
Fri, 30th Aug 2024
By Jonathan Reeve of Eagle Eye
Are you maximising Customer Lifetime Value (CLV) with y...
Tue, 13th Aug 2024
Top players
You can read more from the top players Whatsapp, Loyalty Now, Audience Group, Google Cloud, and Azure.
Recent news
About Digital Marketing
Netcore Cloud expands collaboration with Google Cloud A...
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About Digital Marketing
Study shows personalisation key to consumer loyalty in ...
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About Digital Transformation
Nearly half of AI marketing efforts fail to meet goals
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About Intelligent systems
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.webp)
Other guides
You can read other related guides from Customer Data Platforms, Marketing Technologies, Customer Experience, Artificial Intelligence, and Generative AI.
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