Monetisation Stories

UK Stories

Monetisation stories

RedSquid & Bango target TV subscriptions for operators

Households could soon manage entertainment, gaming and fitness subscriptions on one TV bill as operators seek fresh revenue beyond connectivity.

By Mark Tarre • 4 min read • Thu, 20th Aug 2026

Software-as-a-Service

ECI weighs AI risks & upside in private equity deals

Investors now judge private equity targets by how AI could erode margins, weaken moats or lift pricing, not just technical novelty.

By Sean Mitchell • 4 min read • Tue, 7th Jul 2026

Generative AI

UK consumers use AI to discover brands, but still check

Most AI-discovered brands still face a trust test, as 79% of UK users check other sources before buying and only 4% would skip that step.

By Sofiah Nichole Salivio • 4 min read • Tue, 30th Jun 2026

Global Stories

Monetisation stories

Software-as-a-Service

Markable tops USD $1.7bn in creator sales, rebrands

Higher creator sales and a fresh brand identity signal Markable's push to broaden its user base as platform sales rose 260% year on year.

By Raphael Veloso • 4 min read • Last month

Data Protection

KERV.ai wins top TPN Gold Star security certification

The certification gives publishers and advertisers more assurance as media groups tighten scrutiny over vendors handling premium video data and workflows.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Gaming

Half of Australians identify as gamers, Havas finds

The survey points to tighter rules, stronger brand scrutiny and gaming's growing role in how Australians socialise, learn and spend.

By Sean Mitchell • 4 min read • Last month

Fintech

inDrive names new leaders for food, ads & delivery

The move signals inDrive's push into groceries, ads and courier services to deepen user engagement and diversify revenue across 48 countries.

By Sofiah Nichole Salivio • 4 min read • Last month

Digital Transformation

Gartner: firms shift growth to monetisation & platforms

Large firms are increasingly squeezing more revenue from existing assets as product innovation loses edge to copycat rivals and tighter capital scrutiny.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 28th Aug 2026

Fintech

AppsFlyer report flags diverging APAC app growth trends

Marketers risk misreading APAC growth as install gains slowed in gaming and retention weakened, even as finance and payments adoption lifted some markets.

By Joseph Gabriel Lagonsin • 5 min read • Fri, 28th Aug 2026

Digital Transformation

Liner raises USD $36.1 million to expand enterprise AI

The fresh capital will help Liner turn its 14 million-user consumer search base into enterprise AI revenue as funding tightens for smaller rivals.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 28th Aug 2026

Gaming

ZBD launches games payments platform for PC & console

Developers can now keep deposits, rewards and player payouts inside their own titles as ZBD widens its payments push beyond mobile gaming.

By Sofiah Nichole Salivio • 4 min read • Fri, 21st Aug 2026

Social Media

MovieMe launches pay-per-minute streaming platform

Subscription-fatigued viewers in more than 90 countries can now pay only for time watched as MovieMe shares 70% of viewing revenue with creators.

By Sofiah Nichole Salivio • 3 min read • Tue, 18th Aug 2026

Software-as-a-Service

Adobe brings Acrobat PDF tools to WhatsApp Web & Windows

WhatsApp Web and Windows users can now review PDFs in-chat, reducing the need to download files as Adobe targets workplace document sharing.

By Sean Mitchell • 3 min read • Thu, 23rd Jul 2026

Digital Transformation

Asia-Pacific short drama apps surge as sessions jump 452%

User spending and engagement are accelerating in Asia-Pacific, where short drama apps now deliver the world's highest revenue per monthly active user.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 15th Jul 2026