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Mobile Apps stories

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Liftoff unveils AppRefinery for app insights & market trends
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Liftoff launches AppRefinery, an AI-powered platform offering developers deep insights into over 20 app categories to boost user engagement and growth.
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Apple unveils design overhaul & new AI tools for developers
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Apple has unveiled Liquid Glass design and AI-powered developer tools across its platforms, including Xcode 26 and a new Foundation Models framework.
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Apple unveils iOS 26 with Liquid Glass, smarter features & redesign
This month
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Apple unveils iOS 26 with a Liquid Glass design, smarter Apple Intelligence, and updates to CarPlay, Wallet, Messages, and core apps. Free from iPhone 11.
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Checkatrade unveils digital tools, shop in summer update
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Checkatrade launches new digital tools and a shopping feature this summer, enhancing home improvement services for UK consumers and tradespeople.
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Glance launches AI shopping hub on Samsung phones in US
This month
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Glance has launched a USD $200 million AI shopping hub on Samsung phones, letting 50 million US users visualise and buy outfits from their lock screen.
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Moloco & Xiaomi join forces to boost global ad targeting
This month
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Moloco partners with Xiaomi to enhance ad targeting across its 702 million global users, boosting monetisation and campaign effectiveness internationally.
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Diligent strengthens ethics tools with Vault’s AI compliance tech
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Diligent has acquired Vault, enhancing its GRC platform with AI-powered ethics and compliance tools to strengthen global misconduct reporting and investigations.
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More than half of UK consumers abandon brands over bad apps
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Research by Amplitude shows 58% of UK consumers abandon brands after app glitches, prioritising seamless functionality over sleek design to keep loyalty.
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Google unveils new Gemini AI app features, launches paid plans
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Google has launched new features for its Gemini AI app, including free Gemini Live and advanced tools via paid plans priced at USD $19.99 and $249.99 monthly.
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AdsAdvisor introduces platform for app marketing analytics
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AdsAdvisor has launched a global marketing platform offering mobile app businesses advanced analytics and creative workflow tools to boost growth.
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Retailers boost performance with personalisation & new tech
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Cloudinary's survey reveals 93% of retailers see up to 4x better results from personalisation, boosting online and in-store customer experiences globally.
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Moloco appoints Jean-Luc Nahon to lead product for Moloco Ads
Last month
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Moloco has hired Jean-Luc Nahon, former Amazon Ads executive, as Head of Product to boost its AI-driven advertising solutions and strategic growth in 2025.
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WithU partners with Sir Mo Farah to launch global running app
Last month
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British fitness brand WithU teams up with Sir Mo Farah and top athletes to launch URUNN, a personalised running app set for release later this year.
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WaveMaker & AT&T launch influencer app studio for wireless MVNOs
Wed, 30th Apr 2025
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WaveMaker and AT&T launch an app studio enabling influencers to create bespoke mobile-first wireless businesses with embedded 5G features and rapid deployment.
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Marketers embrace privacy, with 50% of users opting into tracking
Mon, 28th Apr 2025
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Global user opt-in for app tracking reaches 50%, with iOS ad spend up 26% as marketers embrace privacy-focused strategies post-Apple's ATT rollout.
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WaveMaker unveils app studio for influencer-branded MVNO apps
Mon, 28th Apr 2025
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WaveMaker partners with AT&T to launch a mobile app studio enabling influencers to create branded wireless apps swiftly and at scale for their followers.
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Tinder brings experimental AI dating game to UK iOS users
Thu, 17th Apr 2025
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Tinder has launched The Game Game in the UK, an AI-powered chat experience letting users practise dating skills with GPT-4o on iOS devices.
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Major brands to boost investment in loyalty programmes
Wed, 9th Apr 2025
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A study by Apadmi reveals that 67% of major brands plan to elevate investments in digital customer loyalty programmes over the upcoming year.
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From holidays to shopping sprees: How commercial events fuel mobile app growth
Fri, 4th Apr 2025
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Commercial events like Valentine’s Day and Christmas boost mobile app installs and engagement across dating, entertainment and food delivery sectors.
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Bill to criminalise stalking delayed as debate continues
Tue, 18th Mar 2025
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New Zealand's proposed law to criminalise stalking and cyberstalking faces delays, as experts warn citizens to take proactive steps to secure their digital privacy.