Engagement stories

Research from Interprefy unveils that event organisers must better evaluate live translation services to enhance attendee engagement and facilitate decision-making.

A new report reveals a troubling trust gap in Australia, where only 45% of workers believe management can effectively handle AI adoption.

Techcombank's Brand Equity Index has surged by 68% in Q4 2024, now leading Vietnam's banking sector, fuelled by innovative marketing and community engagement.

Otterly.AI has unveiled its AI search monitoring platform, attracting over 1,000 users and aiming to help brands navigate the challenges posed by generative AI search.

A recent study reveals a troubling disconnect in Financial Services, with 82% of cyber risk owners believing employees are engaged in security training, yet 69% report low engagement.

A new survey reveals only 25% of employees have access to crucial new technology, signalling UK companies' unpreparedness for the challenges of 2025.

Education Perfect's AI-feedback tool shows a 47% improvement in student performance across trials in over 100 Australian and New Zealand schools.

Turtl has launched a suite of AI-driven features in London to enhance content creation, aiming to improve engagement and streamline production.

Live Group has unveiled Envoku, an AI-driven platform aimed at revolutionising audience engagement and personalisation for businesses and event organisers.

Interest in cryptocurrency trading is surging in New Zealand, with Bitcoin reaching an all-time high of USD $90,000, boosting trading activity significantly.

MoEngage unveils a suite of tools for Australian marketers to enhance cross-channel engagement during the festive season, boosting personalised customer experiences.

Amber Technology will showcase innovative audiovisual solutions at the Audiovisual & Education Technology Management Conference 2024 in Adelaide from 18-21 November.

Anchora has secured its position as the first agency in the Asia-Pacific to achieve Adobe Journey Optimiser Specialisation, enhancing client marketing success.

As Cyber Awareness Month highlights ongoing risks, experts urge businesses to adopt stronger cybersecurity measures and improve employee training to combat evolving threats.

WorkBuzz has acquired Agenda Consulting to enhance engagement services for global not-for-profits, combining expertise to support employee and volunteer experiences.

eCommerce brands are urged to rethink their reliance on Black Friday and Cyber Monday, adopting a year-round strategy to foster customer loyalty and sustainable growth.

SAP Emarsys reveals changing Aussie consumer behaviours, with 41% of Gen Z ditching brands from boredom and 65% swayed by rising costs.

Research reveals a critical 51% gap between cyber risk owners and employees' AI policy awareness, endangering UK businesses' cyber resilience.

Montu tops LinkedIn's 2024 Top Startups Australia list, leading a diverse range of fast-growing firms including Eucalyptus and Vow, noted for innovation in telehealth and food biotech.

Consumers increasingly blend online, offline, and social media shopping platforms. A report by Locus and Coresight highlights 65.8% utilising multiple touchpoints.