Digital Marketing stories - Page 33
Book Review: Marketing with Social Media: 10 Easy Steps to Success for Business
Fri, 12th Dec 2014
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gaming
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digital entertainment
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digital marketing
Linda Coles releases updated guide to social media marketing, offering practical strategies for small businesses.
Gartner survey shows companies turning to digital marketing
Thu, 6th Nov 2014
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martech
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digital marketing
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analyst report
A Gartner survey shows digital marketing budgets will increase by eight percent in 2015 as it enables companies to better connect with customers.
To the US and beyond... Christchurch software firm raises $2.35m funding
Sat, 20th Sep 2014
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digital marketing
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conversant
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shuttlerock
Shuttlerock, the visual marketing software company, has raised $2.35m in Series A funding and opened an office in Los Angeles.
How the role of the CMO is changing...
Mon, 18th Aug 2014
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digital marketing
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cmo
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analyst report
The role of chief marketing technologist hasn’t even reached its tenth anniversary. Yet it’s already starting to change. Why?.
Intel boosts global strategy with new marketing chief
Wed, 7th May 2014
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martech
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digital marketing
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social media
Intel appoints Steven Fund as new Chief Marketing Officer, aiming to leverage his extensive brand expertise to revitalise global marketing strategies.
Ricoh NZ nails distie deal in “rapidly developing industry”
Wed, 11th Dec 2013
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printing
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digital marketing
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3d printing
Ricoh NZ partners with MakerBot, entering the dynamic 3D printing industry with desktop printers and scanners distribution across NZ.
How are CIOs leading the digital transformation?
Mon, 30th Sep 2013
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digital transformation
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iot
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digital marketing
CIOs are stepping into the digital age, bridging IT and business strategy to lead their companies through digital transformation.
Online volunteers putting Not for Profit sector at risk
Wed, 25th Sep 2013
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cloud services
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ict
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digital marketing
The tendency of Not for Profit organisations in New Zealand to rely on enthusiastic volunteers to manage their social media activities is risky...
Farmers on the hunt for eCommerce Manager
Thu, 23rd May 2013
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cleantech
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digital marketing
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sustainability
Farmers Trading Company is making the plunge in to on-line shopping and need someone to head up their new eCommerce team.
Mobile marketing spend to smash US$55bn by 2015
Fri, 25th Jan 2013
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smartphones
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personal computing devices
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digital marketing
Mobile marketing expenditure set to hit a staggering US$55 billion by 2015 as retailers turn to mobiles to boost consumer engagement.
Can Graph Search combat Facebook's commercial struggles?
Thu, 17th Jan 2013
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google
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facebook
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digital marketing
Following Facebook’s unveiling of Graph Search yesterday, the world offers comment on the social media giants latest launch.
Digital start-up sees rapid success
Mon, 8th Oct 2012
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gaming
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digital entertainment
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digital marketing
Little Giant, a digital start-up formed by two strangers, achieves impressive growth in just 14 months with a 107% revenue increase last quarter.
LiveLink lands Angel funding
Tue, 15th May 2012
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digital marketing
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icehouse
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livelink
Kiwi start-up LiveLink secures NZD $350,000 from IceAngels and NZ Venture Investment Fund to expand their digital marketing platform internationally.
Make social media work for your start up
Tue, 10th Apr 2012
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digital marketing
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social media
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twitter
So you're sure if social media is helping your business - or your sanity. Here are five tips to beat the social media start up blues.
Mobile Marketing Strategy for 2012
Sun, 1st Apr 2012
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smartphones
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predictions
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digital marketing
As mobile usage soars, the 2012 strategy highlights SMS, apps, and QR codes as key to engaging customers effectively and boosting sales.
Closing the deal in New Zealand
Mon, 19th Mar 2012
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digital marketing
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productivity
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sales
Is your sales team being too nice or not using the right technology to engage with your clients? Sean McDonald has some suggestions that may help.
Manas Kumar: optimising leadership
Thu, 1st Mar 2012
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martech
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digital marketing
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optimizer hq
Manas Kumar, CEO of Optimizer, is interviewed about the Kiwi company he launched and the role that the international sector plays in his business.
Internet ad revenues soaring in the US
Fri, 30th Sep 2011
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martech
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partner programmes
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digital marketing
US internet ad spend hits record $14.9 billion in H1 2011, up 23% year-on-year, as businesses leverage online marketing's clout.
Google attacked by panel, competitors
Thu, 22nd Sep 2011
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google
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digital marketing
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nato
Google chairman Eric Schmidt survives Senate antitrust hearing, but questions linger over search giant's practices.
Online advertising picking up pace
Tue, 23rd Aug 2011
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martech
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digital marketing
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kiwibank
New Zealand's online ad spend hits $84.15m, up 23% QoQ, as advertisers embrace innovative digital strategies, says IAB report.