Customer Journey stories
UK consumers feel undervalued by their favourite brands
6 days ago
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crm
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cx
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martech
A SAP Emarsys study reveals that 83% of UK consumers feel undervalued by their preferred brands, signalling a troubling disconnect in brand loyalty.
Sinch predicts AI & human synergy in customer service 2025
Last month
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cx
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martech
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email security
Sinch predicts a transformation in digital customer communications by 2025, emphasising AI's role alongside human agents in enhancing engagement.
Bureau raises USD $30m Series B amid soaring fraud costs
Last month
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gaming
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fintech
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cx
Bureau has raised USD $30 million in a Series B funding round, aiming to tackle the global fraud crisis, which costs USD $486 billion each year.
Umbraco predicts key CMS trends for 2025 including AI focus
Last month
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data analytics
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digital transformation
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ecm
Umbraco forecasts that AI, personalisation, and security will shape CMS platforms in 2025, emphasising reduced carbon footprints and enhanced user experiences.
8x8 sees 60% growth in new product sales for FY25 Q2
Wed, 27th Nov 2024
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uc
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digital transformation
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cx
8x8 has reported over 60% year-on-year growth in new product sales, attributed to the rising demand for its AI-powered customer experience solutions.
HiTRUST focuses on balancing security with user experience
Fri, 22nd Nov 2024
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cx
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martech
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passwords
HiTRUST highlights the need for a balance between online security and user experience in digital payments, as businesses face increasing pressures in this sector.
United Cellars wins at Asia eCommerce Awards 2024 for innovative CX
Fri, 22nd Nov 2024
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digital transformation
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cx
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martech
United Cellars has been honoured at the Asia eCommerce Awards 2024 for leveraging technology to enhance customer experiences with SmartOSC's support.
Pega unveils new tools to aid legacy system modernisation
Wed, 20th Nov 2024
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digital transformation
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cx
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martech
Pegasystems has unveiled enhancements to its Pega GenAI Blueprint, aiming to expedite legacy systems' modernization and alleviate technical debt.
8x8 unveils AI-driven enhancements to cloud platform
Tue, 12th Nov 2024
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uc
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cx
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martech
8x8 has launched new AI-driven enhancements to its cloud platform, aiming to boost customer engagement and support over 50 languages for live chats.
Business Systems & Teneo.ai unveil AI voice automation
Fri, 8th Nov 2024
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uc
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digital transformation
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cx
Business Systems has teamed up with Teneo.ai to revolutionise the contact centre landscape with an AI-driven voice automation solution boasting over 95% accuracy.
UK study reveals e-commerce checkout inefficiencies
Tue, 5th Nov 2024
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cx
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martech
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online shopping
A UK study by Ecommpay and IMRG shows e-commerce checkout inefficiencies are hindering conversions, revealing an average conversion rate of just 58%.
Winning customer loyalty is a marathon, not a sprint
Fri, 1st Nov 2024
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digital transformation
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fintech
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cx
As the race for customer loyalty intensifies, Australian and New Zealand banks must modernise rapidly to meet soaring digital expectations.
Salesforce partners with RLC Residences for digital upgrade
Thu, 17th Oct 2024
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digital transformation
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cx
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martech
Salesforce partners with RLC Residences to enhance customer experience in the Philippines through digital transformation using AI and unified data solutions.
Three phases in the evolving Australian business conversation about resilience
Fri, 11th Oct 2024
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ransomware
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cx
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martech
Many Australian organisations can mark down 2024 as the year that IT resilience was elevated from a technology to a whole-of-business and whole-of-customer-journey conversation.
AI presents opportunities for SMBs, but demands careful execution
Wed, 9th Oct 2024
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it training
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digital transformation
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cx
Elise Balsillie of Thryv advises small businesses on integrating AI, highlighting data quality and the importance of balancing automation with human interaction.
How strategic customer experience technology implementation drives digital transformation success
Fri, 4th Oct 2024
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uc
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data analytics
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digital transformation
Strategically implemented customer experience tech is revolutionising digital transformation in Australia and New Zealand, driving efficiency and growth.
Swoon expands IDHL contract to boost digital performance
Thu, 3rd Oct 2024
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cx
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martech
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ecommerce
Swoon expands contract with IDHL to boost digital performance, adding Paid Media, Technical SEO, and Digital PR to their successful partnership.
Griffin opens platform, invites fintechs to test banking services
Wed, 11th Sep 2024
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cx
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blockchain
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martech
Griffin, a UK bank for fintech firms, exits early access phase with its platform now generally available, aiming to transform finance integration.
Masters247 partners with SHOPLINE for digital transformation
Tue, 10th Sep 2024
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digital transformation
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cx
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martech
Masters247 partners with SHOPLINE to overhaul its digital systems, aiming to expand international markets and boost B2B commerce efficiency.
Certinia unveils Customer Success Cloud for seamless integration
Fri, 6th Sep 2024
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cx
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martech
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cdp
Certinia has launched its Customer Success Cloud, seamlessly integrating with its Professional Services Cloud to offer unified customer journey insights and collaboration tools, built natively on Salesforce.