B2B stories - Page 4

Progress launches Sitefinity 15, embedding GenAI to aid marketers in generating personalised content at scale.

Founded in 1939, Canon has become a global leader in imaging technology and a household name for its printing solutions.

Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.

EasyDMARC introduces EasySender, an innovative platform aimed at boosting email deliverability and sender reputation.

Antavo, the loyalty platform, has been recognised in the Gartner Market Guide for Loyalty programme Vendors for 2023.

Australian VR company Fidelity is revolutionizing online shopping with virtual experiences and major retail partnerships.

Trustwave SpiderLabs releases report on cyber threats facing financial services sector, equipping organisations with mitigation strategies.

ALIAVIA Ventures nets AU$13.5m to back female-led technology firms in Australia and the US, closing a funding gap.

Alibaba.com has unveiled a suite of new products and enhancements to existing sourcing tools during its first Co-Create conference.

AI in HR: SMEs need to do more to integrate the technology while addressing concerns of transparency and ethics, according to a Capterra study.

Data-rich generative artificial intelligence will drive modern-day business automation, says Lee Chin Jian, vice president at DAI Magister.

By embracing new-generation billing technology, the finance department can do its bit to support more efficient, customer-centric operations.

One of the most significant challenges CSPs face is using services sourced from partners to enrich the value they offer their customers.

Cequence Security reports a 550% rise in unique API threats during the holiday period, highlighting the need for improved API protection.

Kaspersky has appointed Adrian Hia as its new Managing Director for Asia Pacific, responsible for driving business growth in the region.

BigCommerce expands its engineering team and leverages the growing partner ecosystem to equip B2C and B2B merchants with modernised eCommerce experiences.

Despite the predictions that tougher times are incoming, plenty of businesses are identifying opportunities to expand their range, reach and revenue.

New customer experience solutions empower B2B sellers to provide better purchasing experiences, boost operational efficiency, and optimise business for growth.

HiBob, an HR tech platform, appoints Sarah Reynolds as Chief Marketing Officer to grow the company's global reach and drive go-to-market excellence.

Adobe's latest innovations are designed to enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalisation.