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UK Stories

UK offices drive premium business travel decisions, research finds
EduTech

UK offices drive premium business travel decisions, research finds

New research reveals UK offices are central to business travel bookings, with 68% arranging trips at work, highlighting a prime spot for premium brand advertising.

By Catherine Knowles • 4 min read • Fri, 25th Jul 2025

Global Stories

Rewriting the rules of paid media creative
Marketing Technologies

Rewriting the rules of paid media creative

AI-driven creative execution is revolutionising paid media, enabling brands to deliver personalised content in 400 milliseconds for better marketing performance.

By Chandra Sinnathamby • 6 min read • Thu, 28th Aug 2025
Silverpush unveils AI agent upgrade to automate ad campaigns
Marketing Technologies

Silverpush unveils AI agent upgrade to automate ad campaigns

Silverpush upgrades its Mirrors platform with AI agents to automate and optimise multi-platform ad campaigns, boosting efficiency and delivering smarter insights.

By Jed Nykolle Harme • 3 min read • Fri, 22nd Aug 2025
Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation
EduTech

Exclusive: Adobe's Scott King reveals how AI is driving speed and personalisation

Marketers are harnessing AI and workflow tools to rapidly deliver personalised content, boosting agility amid soaring demand for faster, tailored campaigns.

By Melania Watson • 5 min read • Tue, 19th Aug 2025
VexTrio exposed as global ad-fraud empire with billions in play
Marketing Technologies

VexTrio exposed as global ad-fraud empire with billions in play

VexTrio, unmasked as a multinational ad-fraud empire with nearly 100 companies, runs scams worth billions across adtech and beyond.

By Melvin Hipolito • 3 min read • Mon, 18th Aug 2025
Acast & Magnite team up to streamline global podcast ads
Marketing Technologies

Acast & Magnite team up to streamline global podcast ads

Acast and Magnite partner to simplify global podcast advertising, offering unified access to 140,000+ podcasts and boosting programmatic audio adoption worldwide.

By Kaleah Salmon • 3 min read • Thu, 31st Jul 2025
Integral Ad Science earns first AAM ethical AI certification
Marketing Technologies

Integral Ad Science earns first AAM ethical AI certification

Integral Ad Science is the first in digital advertising to earn the Alliance for Audited Media's Ethical AI Certification, spotlighting trusted AI use.

By Catherine Knowles • 3 min read • Wed, 30th Jul 2025
Michelle Whelan joins Komerz as Global Chief Business Officer
Marketing Technologies

Michelle Whelan joins Komerz as Global Chief Business Officer

Michelle Whelan joins Komerz as Global Chief Business Officer, also investing personally, to drive global sales and marketing growth for challenger brands.

By Jed Nykolle Harme • 3 min read • Wed, 30th Jul 2025
JCDecaux unveils new digital ad displays to boost brand impact at Sydney Airport
Marketing Technologies

JCDecaux unveils new digital ad displays to boost brand impact at Sydney Airport

JCDecaux has introduced new digital ad displays at Sydney Airport to boost brand visibility across key passenger journey points and enhance advertising impact.

By Sean Mitchell • 3 min read • Tue, 22nd Jul 2025

Stories from Other Regions

JCDecaux unveils ASPIRE digital screens across six Brisbane sites
Digital Signage

JCDecaux unveils ASPIRE digital screens across six Brisbane sites

JCDecaux unveils its ASPIRE digital screen network across six prime Brisbane locations, boosting advertiser reach ahead of the 2032 Olympic Games.

By Melvin Hipolito • 3 min read • Wed, 27th Aug 2025
Exclusive: Fastly's Randy Reddig on AI bots and disruption
Firewalls

Exclusive: Fastly's Randy Reddig on AI bots and disruption

Fastly's Randy Reddig reveals AI bots now drive much web traffic, disrupting media models and pushing publishers toward new edge-based solutions.

By Melania Watson • 4 min read • Tue, 26th Aug 2025
JCDecaux unveils digital network at Southern Cross Station
Marketing Technologies

JCDecaux unveils digital network at Southern Cross Station

JCDecaux has launched a renewable-energy-powered digital media network at Melbourne's Southern Cross Station, featuring 3D screens and experiential zones.

By Melvin Hipolito • 3 min read • Thu, 14th Aug 2025
JCDecaux & VIOOH launch programmatic DOOH at Bengaluru airport
Marketing Technologies

JCDecaux & VIOOH launch programmatic DOOH at Bengaluru airport

JCDecaux India and VIOOH partner to offer programmatic digital advertising on 64 screens at Kempegowda International Airport Bengaluru, reaching 41m+ monthly impressions.

By Kaleah Salmon • 4 min read • Fri, 8th Aug 2025
Avast uncovers global fake pharmacy scam with 5,000+ domains
Marketing Technologies

Avast uncovers global fake pharmacy scam with 5,000+ domains

Avast exposed a global scam with 5,000+ fake pharmacy websites selling counterfeit meds, risking health and money worldwide.

By Melvin Hipolito • 4 min read • Thu, 7th Aug 2025
Moloco SDK launches on Google AdMob as self-serve for publishers
Marketing Technologies

Moloco SDK launches on Google AdMob as self-serve for publishers

Moloco's AI-driven SDK is now self-serve on Google AdMob and Ad Manager, enabling 500 publishers to monetise app ads with global advertiser demand.

By Kaleah Salmon • 3 min read • Wed, 6th Aug 2025
Launchd acquires Hoozu to strengthen global creator strategy
Marketing Technologies

Launchd acquires Hoozu to strengthen global creator strategy

Launchd has acquired Australian influencer agency Hoozu to boost its global creator strategy and expand its influencer marketing capabilities.

By Melvin Hipolito • 3 min read • Thu, 31st Jul 2025
MintHC expands team with strategic, creative & digital hires
Marketing Technologies

MintHC expands team with strategic, creative & digital hires

MintHC has strengthened its team with eight new hires in strategy, creative, digital, and client services to meet rising client demand and drive growth.

By Catherine Knowles • 3 min read • Thu, 31st Jul 2025